COLUMBIA SQUARE by KILROY

Client: Kilroy Realty Corporation
Producer: Transparent House
Filming and Editing by Madnomad Films
Location: Columbia Square, Central Hollywood, Los Angeles
Content: Historical perspective on the facility built for CBS radio and its full innovate renovation

Filmed with Canon C100, Sony A7Rii, Canon 70-200mm f2.8, Canon 24-70 f2.8

Background: Built in 1938, Columbia Square was the ost modern technology facility of its time. Designed by renowned architect, William Lescaze in the vanguard International Modernist style, its state-of-the-art recording studios and theaters cemented Hollywood as the entertainment center of the universe.Stars such as Jack Benny and Orson Welles recorded their best-known work. A young comedienne named Lucille Ball filmed her TV pilot. James Dean was an usher; Bob Dylan and Carlos Santana recorded legendary hits. Beyond its stars’ performances, Columbia Square gave birth to an industry of innovative engineering, sound effects, editing and film. This is the place where science and art met, fell in love and said, “I do.”A decade after CBS abandoned its 4.7-acre site, Columbia Square leads Hollywood’s revitalization. Where Hollywood first planted its roots, a new creative center will grow. Columbia Square makes a promise to the community—to honor the companies at the forefront of entertainment and technology, and to construct a space where they can incubate exceptional ideas.

Madnomad Films

Madnomad Films, San Francisco, CA, 94112

Madnomad Films brings the human side of any story, go where fewer and fewer cameras dare to adventure themselves, into the emotions that make our lives real.